Cyber Monday

Cyber Monday is an annual online shopping event prominently observed in several countries, including Australia. It is characterised by online retailers offering exceptional discounts and promotions to customers across a wide array of product categories. The event's primary goal is to provide shoppers with an opportunity to take advantage of significant savings on their purchases, making it an ideal time for people to buy gifts for friends and family or to indulge in personal shopping.

The concept of Cyber Monday emerged in 2005 as the counterpart to the traditional in-store shopping event known as Black Friday. While Black Friday originated in the United States, Cyber Monday quickly gained traction in other countries, including Australia. For Australian shoppers, Cyber Monday presents an opportunity not only to take advantage of domestic online retail offers but also to participate in international sales, as Australian-based shoppers can access discounts from a variety of overseas retailers.

In Australia, Cyber Monday is celebrated by both consumers and retailers alike. Major e-commerce platforms, local businesses, and popular global brands typically offer exclusive deals during this period. Shoppers can discover discounts on clothing, electronics, homewares, and a range of other products, with many sales extending beyond Cyber Monday. The event typically takes place on the Monday immediately following Thanksgiving Day in the United States, making it the first Monday of December for Australian shoppers, thus marking the unofficial start to the holiday shopping season.